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Salisbury University
A Maryland University of National Distinction


About Us

Services Offered by BEACON

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  • Economic Impact Studies
  • Market and Demand Forecasting
  • Marketing and Communication Plans
  • Cost/Benefit Analysis and Feasibility Studies
  • Scenario Planning and Decision Analysis
  • Strategic Planning 
  • Economic and Trend Forecasts
  • Resource Allocation Models
  • The 3E Model: Efficient? Effective? Evidence?
  • Technology and Knowledge Transfer Projects
  • Training and Executive Education
  • Sample Dashboard

 BEACON is....

  • A Community Outreach Unit of the Franklin P. Perdue School of Business at Salisbury University. Since 1989, BEACON has offered research and consulting services in business, economic, workforce, and community development.
  • A Multifaceted Research and Consulting Organization offering in-depth analysis for private, public, and non-profit sector organizations.
  • A Student-Based Experiential Learning Environment where students gain real world experience under the careful supervision of faculty and staff. 
  • A Network Organization, bringing together a wide range of University and community-based resources on a project-by-project basis.
  • A Community Partner, ready to address our region's business, economic, community, and workforce development needs efficiently and effectively. 
  • A Mission Critical Part of the Franklin P. Perdue School of Business at Salisbury University; preparing students for lifelong success and enhancing the region's business and economic Development potential.
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Salisbury University 1101 Camden Avenue Salisbury, MD 21801 410-543-6000