Dr. Memo Diriker
Dr. Memo Diriker,
is the Founding Director of the Business, Economic, and Community
Outreach Network (BEACON).
BEACON is the premier business and economic
research and consulting unit of the Franklin P. Perdue School of
Business at Salisbury University. BEACON is home to the
award winning Community Visioning, ShoreTRENDS, GraySHORE,
ShoreENERGY,GeoDASH, GNAppWorks, and
Bienvenidos a Delmarva initiatives.
specializes in the use of “Scenario
Analysis,” and in “Demographic, Business, and Economic Trend
Forecasting.” As the Director of BEACON,
Dr. Diriker advises a large number of private, public, and nonprofit
sector organizations. His current research
focuses on the "Three Es: Effectiveness, Efficiency, and Evidence." He
is especially interested in exploring the successful deployment of the
"Three Es" concept in Government Agencies, Nonprofit Organizations, and
Small to Medium-Sized Enterprises.
As the director of BEACON, Dr. Diriker
has served as the principal investigator on numerous grants and
sponsored research projects, totaling over $10 Million in awards. In
addition to a book he co-authored with Denny E.
McCorkle on Self Marketing Advantage, Dr. Diriker has authored
or co-authored many articles in academic
and practitioner publications, and is a sought-after public speaker.
Dr. Diriker is a Past President of the
Salisbury Sunrise Rotary Club. He has also served as the President of
the American Marketing Association in Boston, Massachusetts, and as a
former advisor to the Board of Directors of the Sales and Marketing
Executives of Greater Boston, Inc. Dr. Diriker
served for over ten years as the weekly guest of the Wednesday
Morning Business Beat segments on WBOC-TV (Salisbury,
MD). He has also written a Small Business column in the
Daily Times of Salisbury for over fifteen years. He is a regular
contributor to the print and electronic media in the Mid-Atlantic Region
on Demographic, Business, and Economic Trends.
Dr. Diriker is the recipient of many
honors and awards, including a University System of Maryland Board of
Regents Award for Outstanding Public Service.