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BEACON  INITIATIVES
ShoretrendsTM
GrayShore
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Perdue School of Business

 

Salisbury University

 

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ShoreTrends™

Tracking Business, Economic, Workforce, and Community Development Trends

Designed by the

Business, Economic, and Community Outreach Network

of the

Franklin P. Perdue School of Business at Salisbury University

 

Good planning requires good information.  However, as a region, the Lower Eastern Shore currently has no centralized repository of information pertaining to our most urgent business, economic, workforce, and community development concerns.  The result is missed opportunities for business and economic growth and a service system that is continually playing “catch up” to market realities.

 

ShoreTrends™,an automated regional information base currently in pilot testing, is being fine-tuned to become a very strong “missing link” tool for supporting better economic, workforce, and community development planning on the Shore.  At the conclusion of the pilot test phase (by the end of 2004) the Lower Shore version of ShoreTrends™ will be publicly launched as a fully-functional web-based decision support resource.  The use of this valuable resource will enable our region’s decision-makers and advocates to be proactive, rather than reactive.  It will help us become better equipped for developing our true potential for economic prosperity and quality of life. 

ShoreTrends™, as a one-stop resource for economic, workforce, and community development information, will

  • Be web-based and automated

  • Be tailored to the information needs of participating organizations, as well as able to produce customized reports to meet their particular requirements;

  • Tap into a wide range of information sources, including quantitative national/State/local data and qualitative inputs from a very powerful regional online panel of opinion leaders and key informants

  • Organize and integrate information in a way that is relevant to the economic realities of the Eastern Shore, e.g., according to our unique industry clusters and economic/workforce issues

  • Be regularly updated 

 In short, ShoreTrends™ will give regional business and public policy leaders a critical tool for developing the products, policies, and programs needed to position the Eastern Shore of Maryland for prosperity in the 21st century.